Back to Events
Marketing 101

Marketing 101

Instructor: Sydney Jamieson of

Wednesday, March 27, 2019
9:00 AM - 4:00 PM (EDT)

Saint Leo University -Gainesville Education Center

4650 NW 39th Place, Suite B
Gainesville, FL 32606

Event Details

 Class Topics:

  • Identify the components of an effective Marketing Plan
  • Use resources to effectively gather and calculate data needed in a Marketing Plan
  • Develop a Marketing Plan
Analyze a market including competitors
Identify the internal market readiness of a property
Perform an economic analysis of a property
  • Analyze and draw conclusions from a Market Plan using the SWOT methodology
  • Add value to a property through use of rental income, rates, and/or adjustments
  • Add value to a property through managing occupancy
  • Select and write an effective recommendation
Identify types of promotion
Identify types of advertising media
  • Develop a budget for a Marketing Plan
  • Measure the success of a Marketing Plan


For More Information:

Robert Carroll (Member)
Robert Carroll (Member)
CNPR Association Executive NCFAA (352)333-0333