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Selling Made Simple II

Selling Made Simple II

Follow Up Made Easy and Effective

Thursday, February 23, 2023
11:30 AM - 12:30 PM (EST)


Event Details

Selling Made Simple II: Follow Up Made Easy and Effective

Let's face it. Few people like following up with customers. It takes time. It gets frustrating. It seems pointless, at times. You may even wonder, "Does it even work?" 

Here is why following up is crucial-surveys show that 60% of rental customers will NOT make a buying decision within 30 days. 60% of customers say "no" four times before saying "yes." 80% of sales require 5 follow-up contacts.

So, if you're only connecting with the customers who want to move-in now and ignoring the rest, you're missing out on a huge opportunity to lease more apartments in the future. (Which means more work for you!)

In Selling Made Simple II: Follow Up Made Easy and Effective, you'll discover:

  • The big objective you must keep in mind when following up (and it's not what you think)
  • The step-by-step process that makes it easy to follow up with customers
  • Creative ways to follow-up that will set you apart from your competitors
You'll walk away from this training feeling equipped and excited to accelerate your sales using these follow-up strategies. 
*This session is the second of six provided through the NCFAA 2023 Learning Track. It can be taken as part of the track or as a stand alone.*

Rommel Anacan (Roe-mel Ana-kin) is obsessed about helping people create relationships that increase their influence and impact. He brings this passion and energy to events of all types and he has helped people worldwide harness the power of human connection so that they can achieve the success they desire. 

Rommel has given keynotes and presented at world-class conferences nationally and internationally. He has spoken for leading companies and organizations such as Yardi Systems, Sabra Foods, Lincoln Military Housing, Fogelman Management, Bainbridge, Camden Property Trust, Flir Systems, IREM, Ellis Partners, Apartment SEO, Building Industry Association, Lincoln Property Company, Building Owners and Management Association, Atlantic-Pacific Companies, Bainbridge, Manufacturers and Food Service Industry, Pacific Coast Builders Conference, the National Apartment Association and many more.

Prior to founding his company, The Relationship Difference, in 2011, Rommel had a successful career in the multifamily housing industry. He worked at all levels of the industry from on-site to corporate and developed a reputation for solving common industry challenges in uncommon ways. 

In 2017 Rommel became a member of the famed Apartment All-Stars team. 

Learn more about Rommel at

Cost: FREE for EPass Subscribers | $45 Members | $75 Non-Members

For More Information:

Robert Carroll (Member)
Robert Carroll (Member)
CNPR Association Executive NCFAA (352)333-0333